9.10.2008
Bronze Awards at the Australian Packaging Awards.
Bronze for 'Colorpak Packaging Export Award' for the Kez's Free & Burgundy Retail Range.
visit: www.pca.org.au/results08
"The principal objective of the redevelopment of the Kez’s brand was to attract a larger audience of consumers. Both the ‘Free’ and ‘Burgundy’ ranges now feature a single colour background, outstanding product photography and text translation into multiple languages (Chinese, Japanese, Arabic and English) to ensure ready acceptance of the product in all target export markets. The two ranges create a linked family story, now with greatly improved brand recognition and on-shelf impact."
Bronze for 'Huhtamaki Packaging The Brand Award' for the Kez's Free & Burgundy Retail Range.
visit: www.pca.org.au/results08
"This redesign has delivered a dramatic lift in sales and created a truly coherent range statement, linking packs successfully even across the two sister ranges. The improvement upon the previous designs is outstanding. The logo is strong and graphics support the brand story solidly through singular use of colour and repetition and placement of excellent photography. Graphics are clear, uncluttered and easy to identify. The matte finish of the packs helps the legibility of the packs by eliminating flare and giving a rich, flat colour surface that contrasts well with the metallic gold highlights. This packaging makeover allows for a premium product positioning and ensures a successful reception in export markets."
10.2008
Kez’s products are free from Melamine.
'Melamine & the source of milk products used to make Kez's products'
> View statement
09.2008
Kez’s will be exhibiting at the Irresistible Gluten Free Food Show being held at Melbourne Exhibition Centre on 11t-12th October 2008, visit us at stand 43 and taste our newly launched gluten and dairy free range of products!
Need some ideas for seasonal gifts? Kez’s Seasonal Gift Catalogue 2008 is now available for your perusal.
Kez’s Food Service has also launched some new products that are now available, contact Martin McCorriston our National Sales Manager for more details.
Lookout for Kez’s new Jumbo range in new look packaging in Oct 2008.
The K Classics packaging has been revamped and a few new products have been added to the range; call Kez’s or your nearest stockist/distributor for more information.
Kez’s Portion packs will also enjoy a facelift, the new packaging and range will be available in Nov 2008, stay tuned…more details to follow shortly!
04.2008
Kez’s introduce gluten and dairy free biscuits
Kez’s Kitchen is an Australian family owned business that bakes high quality gourmet crisp breads and biscuits.
The company supplies retail, foodservice and gift products Australia-wide. It exports to New Zealand, Hong Kong, Singapore, China, Indonesia, Taiwan and the Philippines.
“Over the past two years we have seen an emerging and significant trend towards ‘gluten free’ products, and our team has worked hard to develop a premium gluten and dairy free range with a difference – taste,” says Kez’s marketing, design and development manager, Jara Bojcuk.
“The new ‘Kez’s Free’ range is set to fill the void for consumers with special dietary requirements who, for too long, have had to go without their special treat.”
View original article: www.eatdrink.com.au
